‘What Can I Do With My Major In … ?’

Students frequently ask me, “What can I do with my major in….?” I in turn ask them, “What do you want to do?” My question is then typically answered with some kind of “job title” or abstract function. There usually is not a lot of enthusiasm behind the answer and I am not convinced. And if I am not convinced, then a potential networking contact or employer won’t be either.

How do you become convincing or even convince yourself of what you want to do to make a contribution to the workplace and the world as a whole?

Consider taking a cue from the late Dr. Bernard Haldane, one of the original pioneers of the career-development movement. He developed something called the Dependable Strengths Articulation Process, a peer-assisted, group exercise during which you describe experiences that you made happen and then explore them for patterns of strength.

In my 15 years of facilitating this process, the energy, engagement and enthusiasm of storytellers relaying their “good experiences” never ceases to amaze me. This energy, in turn, engages the listener to want to learn more about you.

Participants in this process first relate their “good experiences,” chart them to uncover patterns, and then test the strengths they discover for proof of how they have used them in the past. They talk about strengths and proofs, through a personal story, to anyone who may be able to provide advice and referrals.

And what happens when you talk about good experiences? You light up, there is a twinkle in your eye and you are energized. People are drawn to others who exhibit this attitude and frequently remember them by their story. When I talk to clients about personal branding, this is the process that we engage in.

At the University of Maryland, Baltimore County, we are taking this process into the classroom—especially in humanities and social-sciences courses—to help students see how they can utilize their greatest potential and increase their chances for success. They learn how to answer the question “What do you want to do?” in a way that is convincing and memorable, through the use of story and brand. They also learn how to continually document their “good experiences” or proofs so that they can demonstrate them through the use of portfolios and in the interview. And yes, this information can also be used on LinkedIn profiles. They longer need to dread the question, “What are you going to do with your major in … ?”

In the years that I have facilitated this process with diverse groups, the benefits remain consistent and I am always uplifted by people discovering who they are at their best. What follows is an increase in self-esteem and a renewed sense of hope and power to see possibilities that may open doors to opportunity.

With Generation Z soon to hit the streets and Generation Y seeking engagement and meaning in the workplace, what could be more effective than a process where you get to talk about yourself in the best light and get positive reinforcement? Knowing your strengths is quite powerful in making sure that you make the best impression on your job search.

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January 25th, 2011  in Education News No Comments »

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